This article is about the The Legend of Zelda character. For the character from Ocarina of Time, see Carpet Merchant. For the characters from The Wind Waker, see Traveling Merchants.

Merchant
Artwork of the Merchant
First appearance	The Legend of Zelda (1987)
Sex	Male
Homeland	Hyrule
Race	Hylian

"BUY SOMETHIN' WILL YA!"

— Merchant

The Merchant is a character from The Legend of Zelda. As his name may suggest, he is a friendly individual that can sell Link various items for varying prices of Rupees. He is found in many locations around Hyrule, from caves to staircases hidden under objects such as Armos Statues. Interestingly, as Link's tunic color changes according to which defensive ring he is wearing, the Merchant's tunic changes color to match that of Link's tunic.

Like the Old Man, Old Woman and Secret Moblin, it is unknown if the Merchant is the same character, or if many exist throughout Hyrule.